The strategic communications partner that ambitious brands count on.
20+ years building brands
and scaling businesses.
With over 20 years in brand communications, including senior roles at Weber Shandwick and M&C Saatchi Talk–I've spent my career helping brands find their voice, connect and engage with audiences. Since 2020, I've worked independently as a fractional communications and PR director, blending big brand expertise with indie brand agility.
My experience spans a range of sectors including FMCG, Beauty, Health & Wellbeing, Luxury Goods, Food & Drink, Music, Education, Technology, Travel and Retail. Brands I've worked with include Unilever, Coty Prestige Brands, Johnson & Johnson, Coca-Cola, Walgreens Boots Alliance, FIAT, Google, Samsung and Pernod Ricard.
Based in London and working across UK and US markets, I was named YunoJuno PR Freelancer of the Year in 2023.
You can find my full career history on LinkedIn, or get in touch directly.
Why work with me
Working with me means getting the strategic thinking of a communications director without the overhead of a full-time hire. I'm not an agency with layers of account management – I work directly with founders and leadership teams.
I work with a small number of clients at any one time. That's intentional. It means you always get my full attention, my best thinking, and a senior partner who is genuinely invested in your success.
Key specialisms:
From go-to-market launches to full brand repositioning, across B2B and B2C.
Brand strategy and positioning
Insight-led and audience-first, and crafted to earn attention and engage.
Communications & PR strategy
Finding the story worth telling, the best channels to deliver your messages.
Storytelling and copywriting
Integrated, channel-agnostic creative campaigns across PR, social and influencer.
Creative campaigns and content
Senior leadership on a retained or project basis, without the full-time overhead.
Fractional communications direction
Also available for communications coaching
For founders and leaders who want to communicate with more confidence, clarity and impact, I offer one-to-one communications coaching.